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hscrafted

SEO

Understanding Core Web Vitals: Key Metrics That Impact Your Website’s SEO

Google's Page Experience update, released in June 2021, marked a significant shift in the search engine giant's approach to ranking websites. With a focus on delivering a positive user experience, Google introduced Core Web Vitals, a set of metrics that measure three aspects of a user's page experience: perceived page load speed, responsiveness, and visual stability. The Core Web Vitals…
hscrafted
March 1, 2023
SEO

Long Tail Keywords: What They Are and How to Use Them for Your Business

When it comes to optimizing your website for search engines, choosing the right keywords is crucial. While short-tail keywords may be more popular, long-tail keywords can help you reach a more targeted audience and boost your search rankings. In this blog post, we'll explain what long tail keywords are and how you can use them to optimize your website for…
hscrafted
February 26, 2023
SEO

How to Use Long Tail Keywords to Optimize Your Content

When it comes to SEO, targeting the right keywords is essential for improving your search engine rankings and driving traffic to your website. While short-tail keywords are important, long-tail keywords can also play a key role in optimizing your content. So, what are long tail keywords, and how can you use them to optimize your content? In this blog post,…
hscrafted
February 12, 2023
SEO austin metatagsSEOWeb Design

Do Keyword Meta Tags Help Your Austin Website’s SEO?

Austin SEO (search engine optimization) is a tricky, ever changing landscape. The algorithms and data sets used by Google, Bing and the other search engines are constantly adjusting to accommodate the vast amount of information circulating throughout the World Wide Wonderland. Our challenge as optimizers working to help our clients is to anticipate these adjustments as we maintain websites and…
hscrafted
December 16, 2020
digital social marketing atxWeb Design

Austin Digital Marketing -You Pollen, Customer Bee

When you think of social media in Austin, it often feels like you’re stuck in one place, waiting for people to notice you. That couldn’t be further from the truth. Use Austin Digital Marketing to attract customers! You are like pollen, drawing bees to you – and the brighter your flower (your content), the quicker they come to snoop around.…
hscrafted
January 1, 2020
easy austin wordpress managementWeb Design

WordPress Makes Life Easy for Austin Small Business

We are often asked by clients who come to us with older websites and are considering a move to a WordPress system what the benefits would be, so we thought we'd list a few of the "biggies" here. In-House WordPress Austin Website Content Management The big obvious benefit to establishing a WordPress platform for your Austin small business website is…
hscrafted
July 12, 2019