Sadly, I can’t even count the number of clients that have come to me not knowing their own username and passwords to log into their domain registrar, web hosting, you name it.
It’s an unfortunate reality that there are a ridiculous number of digital marketing “experts” experts and even established firms that somehow convince their clients that they should hold the keys to your kingdom. This couldn’t be further from the truth.
Digital marketing Austin companies shouldn’t own your accounts!
There is absolutely no reason that you shouldn’t own every single account associated with your business. Your website, Google analytics, PPC Google ads, Facebook ads, social media accounts, you name it. It should all be yours!
It’s easy enough to provide administrative access to a digital marketing firm or a consultant that is managing your campaigns or website, but there’s absolutely no reason for them to own these accounts.
Our philosophy has always been that the client owns the car, we only drive it when you give us the spare keys!
Have you been burned by digital marketing companies who hold your accounts hostage?
If the answer is yes, don’t feel bad! You’re FAR from alone.
ACCESS AND OWNERSHIP – all accounts and content should belong to you!
Social media and ppc ad digital marketing accounts, Google analytics and other digital marketing tools are your property.
Instead of using our accounts, we will help you set up your own – and then show you how to invite HS Creative as a guest administrator so we can manage them on your behalf. This access can be revoked by you at any time.
We believe strongly that nobody but your company should ever “own” anything that has to do with your digital marketing, whether that is managing your website, hosting, domain, and ad campaigns. Any content that we generate on your behalf belongs to you.
You will always retain control of all your accounts and content, logins and passwords, period. Have somebody telling you different? Ditch them, fast!